Italian fragrance house Acqua di Parma has gone 110 years without relying on a celebrity ambassador to sell its products. Until now. The LVMH-owned brand has tapped Michael Fassbender as its first ...
The LVMH-controlled company will run the experiential format from May 11 to 21 to mark the launch of its new limited-edition fragrance. Drawing inspiration from the Sicilian origins of its star ...