“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Drew Stein, CEO of Audigent. Clean rooms ...

Cloud infrastructure technology services are converging on the media and marketing industry. Snowflake has become a major programmatic player in the past year, while the Google Cloud Platform is ...

Bloom Ads Global Media Group has been selected as the agency of record for Clean Juice, the first and only national USDA-certified organic juice bar franchise and quick service restaurant. The ...

Are you a print subscriber? Activate your account. 29 min 5 sec ago By Parker Herren - 2 hours 1 min ago 4 hours 1 min ago By Jolene Delisle - 4 hours 31 min ago By Elizabeth Moore - 4 hours 31 min ...

“It’s not time to escape. It’s time to engage.” So said Matthew McConaughey during a 2022 Super Bowl ad for Salesforce, touting the software company’s sustainability efforts. The Salesforce ad was one ...

First, a confession: I read the Web without ads. For years now, I’ve been using Adblock Plus, a plug-in for Firefox that eliminates nearly every ad I encounter online. I understand the irony here; ...

Avery Dennison Label and Packaging Materials, headquartered in Mentor, Ohio, says it has removed a key obstacle to plastic recycling with the introduction of next-generation AD CleanFlake technology, ...