Designed by pi global the agency was briefed with creating a strongly branded Apetina range complete with a clear visual messaging. Product photography was reshot and displayed on-pack with the range ...

European dairy giant Arla Foods is repositioning its Apetina Mediterranean-style cheese brand as “the cheese to cook with”. The Castello cheese and Lurpak butter owner said it has launched a global re ...

"After a challenging reposition, we needed to find Apetina's roots. At such a pivotal point for the brand, Apetina required a new voice in the category whilst retaining its lighthouse identity.

Arla Apetina Marinated Feta & Olives in Oil has been recalled in seven states because packs distributed from Florida and Indiana might’ve been out of refrigeration too long. About 75 cases of the ...