Creating a logo is a vital step toward branding a business. Whether you’re looking for inspiration or just starting out, these websites have great tools to create logos. So, you’re starting a business ...

A brand’s logo is possibly the most defining aspect of the brand itself. We have come to equate a single logo with an entire brand’s mission and purpose. Graphic designers call making logos “visual ...

To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative ...

A company’s name and logo can play a huge part in its success, while the simplicity, versatility, and agility of its brand can have an enormous impact on its lifespan. Marrying them together in a way ...

Logos are often a consumer's first experience with a brand. As such, they tend to say a lot about the brand they represent—especially when you factor in that marketers and graphic designers are a ...

When was the last time you jumped on a bandwagon and followed a graphic design trend? Let's face it, we all do it. I've seen designers who follow trends intentionally, those who do so by accident and ...

Opinions expressed by Entrepreneur contributors are their own. It is a common misconception that a company’s logo is the same as its brand. Unfortunately, branding and marketing are not that simple.

Whether you’re launching a new company or looking to refresh an existing one, your logo serves as the foundation of your brand identity. It’s often the first thing people see and the image that sticks ...

Logos are one of the most important element of a company’s visual identity. They are centrally featured on websites, storefronts, products, and advertisements. They are used to up awareness and boost ...

It’s a classic move in the fashion playbook when trying to signal a new direction or herald a new designer. But are shifting sensibilities leading more brands to reconsider the humble serif? By Aileen ...