Once again the core of the new kit is the classic pink of title sponsor EF – Education First and the perennial highlight color of British cycling kit maker Rapha. And while it isn’t always so ...

That was the Slack message I received moments after the press release landed in the Cyclingnews inbox. Not often does a press release force me to stop everything I'm doing, but when my phone flashed ...

General Motors has just announced that Cadillac is renewing and expanding its collaboration with EF Pro Cycling in the world’s most influential cycling race, exactly one year after announcing the ...

The Multi-Year Hardware and Software Sponsorship Brings the Only Connected Ecosystem for Indoor and Outdoor Training to Two of the Pro Peloton’s Most Disruptive Teams. Wahoo and EF Pro Cycling, two of ...

Assos has been announced as the new “technical apparel partner” of EF Pro Cycling. The move sees the historic Swiss brand sign a “multi-year agreement” to supply the men’s, women’s and development ...