The star of a new ad for Guess in the latest issue of Vogue is a willowy, AI-generated model, whose synthetic status is only called out in a a fine-print caveat. Now that AI has hit the ads of fashion ...

Luxury designers introduced consumers to a new era of design, one that emphasizes voluminous silhouettes, heavily structured foundations and comically influenced design details. ByElizabeth Grace ...

Forbes contributors publish independent expert analyses and insights. Fashion modeling is experiencing significant technological disruption as AI platforms evolve from simple model generation into ...

Dutch startup Lalaland, a pioneer of AI-generated fashion models, has been snapped up by software firm Browzwear for an undisclosed sum. Based at TNW City in Amsterdam, Lalaland quickly made waves — ...

Models walk along the stonewall path of Deoksu Palace in central Seoul during Andersson Bell’s show, which opened the 2026 Spring/Summer Seoul Fashion Week on Monday. [CHO JUNG-WOO] Lights, music, ...