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Fast-food chains are fighting to keep value meals cheap — and this price is the sweet spot
When does a fast-food meal feel like a deal? Apparently, when it’s under $10. That’s the make-or-break point for many consumers these days, according to restaurant-industry professionals and analysts.
Fast-food restaurants, once the first stop for Americans looking to get at least one meal in before a long workday, are fighting to win back customers. Breakfast sales across the fast-food sector have ...
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