Pop star Katy Perry has successfully appealed a Federal Court ruling over the use of an Australian designer’s trade mark registration for the words KATIE PERRY. The recent decision by the Full Court ...

With the increasing importance of brand trust and visibility, marketing and brand leaders must manage reputation data as ...

Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

In 2022, Twitter (now X) informed advertisers that their ads on the social network had been running on profiles that solicited child sex abuse materials. After the notification, Dyson, Mazda, Forbes, ...

Learn the many reasons why a positive online reputation is essential and what your business can do to take control of your online image. Negative feedback can also spread quickly, making it imperative ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Summit Ghimire Social ...

Public relations (PR) is no longer just a supporting tactic, it’s becoming a core strategy for brands looking to stay visible in the age of AI search. AI-powered search engines increasingly rely on ...

Worried about your online reputation? Online reputation management services can help you control your digital presence and improve public perception. This article explains the importance of these ...

Methods for distinguishing between authentic and counterfeit Scotch whisky brands have been devised by scientists at the University of Strathclyde in Glasgow. Researchers from University of Maryland, ...

The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups! The rankings were ...