Gü's dessert packaging has undergone a redesign, spearheaded by strategy and branding agency Derek&Eric, to improve consumer ...

ATLANTA--(BUSINESS WIRE)--DS Smith, a leading fiber-based packaging manufacturer, has launched Tape Back, a unique packaging design solution that eliminates the need for single-use plastic tear strips ...

Packaging science goes far beyond mere protection and containment. It's a bridge between products and consumers, serving as a powerful tool for marketing, sustainability, and innovation. This is where ...

It’s one thing when someone breaks a promise, but there are broader consequences when the perpetrator is a brand juggernaut — and even more so if the promise was about sustainability. Enter Coca-Cola, ...

The Design and Packaging Masters is one of the most unusual competitions in the spirits world because it judges bottles, not liquid. It sits within The Global Spirits Masters series from The Spirits ...

Dr. Steen Tjarks is the CEO at T&T Design, a global packaging and artwork agency that specializes in private label. Private-label products have seen significant growth globally, and I see packaging ...

For decades, marketers of consumer goods designed highly adorned packages, deploying bold colors, snazzy text, cartoons, and illustrations to seize the attention of shoppers. Conventional wisdom held ...

Packaging often stands as the first physical point of contact between a brand and its audience. While often overlooked or treated as an afterthought, package design reflects a brand’s attention to ...

ANN ARBOR, Mich.--(BUSINESS WIRE)--Amcor (NYSE: AMCR, ASX: AMC), a global leader in developing and producing responsible packaging solutions, today announced its 2025 Bottles of the Year, in ...

As device scaling slows down, a key system functional integration technology is emerging: heterogeneous integration (HI). It leverages advanced packaging technology to achieve higher functional ...

As one of the fastest-growing, highly regulated industries in the country, the cannabis industry has been a potential goldmine for years. Brands have evolved from illicit-market-esque branding with ...

Amcor Rigid Packaging’s annual reveal highlights how consumer insights drive new concepts in package design. “The Bottles of the Year program celebrates the best in packaging design,” said Terry ...