An Oct. 30 Instagram post (direct link, archive link) includes an image of a well-known soft drink with a new design that features red and blue symbols and Arabic writing. “The Israeli company PEPSI ...
PURCHASE, N.Y. (WIVB) – It’s a new day for Pepsi. The world-famous soft drink brand has unveiled a new logo for the first time in 14 years. Featuring bolder print with the drink’s name at the center, ...
Few things are ingrained in our heads, such as the logos of iconic global brands. Millions of dollars are spent on creating a visual identity that earns a tiny space in your head, so when a cola major ...
Few things are as ingrained in the American psyche more than the packaging of some iconic brands, particularly the look and feel of the country’s top cola brands. So, when a brand changes its logo, it ...
Creative Bloq on MSN

The Pepsi logo: A history

One of the most iconic marks ever created, Pepsi’s logo has been on a fascinating and tumultuous journey spanning more than a century.