Promotional products drive lasting brand visibility, with data showing higher recall & ROI than ads. Businesses now ...

The new year is a great time to look at your printing business and identify opportunities for new programs. In addition to tweaking your sales methods for existing products and services, don’t ...

When organizations seek to improve brand visibility, choosing the right promotional products can significantly impact their success. Promotional items must not only attract attention but also resonate ...

Commercial print service providers (PSPs) are exploring new revenue streams, with promotional products offering a lucrative opportunity. Matt Barnes, executive vice president at the Advertising ...

The best career-oriented events send people home with branded gifts. Promotional products help attendees remember which companies they discovered and the brand representatives they chatted with. Human ...

Recall the last small item you haven't thrown away yet. A pen, a badge, a keychain, or anything that is small but valu ...

We've all been there: You attend a trade show, engage in networking and depart with a collection of promotional products, or as they're often jokingly called, corporate SWAG (stuff we all get).

Why? Because swag (short for “stuff we all get”) implies a throwaway item with no strategy behind it. And in 2025, that mindset is costing businesses real opportunities. My company is a promotional ...

TREVOSE, Pa., Dec. 24, 2025 /PRNewswire/ -- Personalized accessories – from custom stickers and pins to collectible Labubu-style charms – have been named Counselor's 2025 Product of the Year, ...

Perfect Imprints expands Made in the USA promotional products & patriotic stock designs to help organizations prepare for America’s 250th anniversary events. Celebrating America’s 250th anniversary ...

EAST ROCHESTER, NY, January 6, 2026 (EZ Newswire) -- In an era dominated by digital advertising, social media campaigns, and data-driven marketing strategies, physical promotional products continue to ...