With more than 800 million different users visiting YouTube each month, the enormous potential for exposure is quite obvious. If you're getting into the game and have created a YouTube channel to ...

YouTube’s Promote tool now lets you choose specific calls to action for website traffic campaigns, like “Book now” or “Get quote." You can now select specific calls to action in YouTube's promote ...

More than 180 million online viewers in the U.S. watched an average of 21.9 hours of video in May 2012, according to rating service comScore, up from 176 million viewers and 15.9 hours in May 2011.

This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. YouTube has announced a new update for ...

You can make the most informative and entertaining video on YouTube, but that alone won't guarantee you an audience of potential customers. You'll still need to promote your video in as many ways as ...

With the stifling competition on YouTube, quality content is never enough to get views—an important metric for success. After all, millions of videos are uploaded regularly. To stand out from this ...

When you drop a music video on YouTube, the hardest part usually isn’t the upload it’s getting people to actually watch it. Simply hitting “publish” isn’t enough with millions of songs and videos ...

If you haven’t already set up a Facebook page for your business, now’s the time to set one up: It can help easily increase page views of your YouTube videos. According to YouTube, more than 500 years’ ...

Opinions expressed by Entrepreneur contributors are their own. This is the fifth in a six-part series on how your business can get started on YouTube. In this ...