PARIS--(BUSINESS WIRE)--Global sports company PUMA has launched its first worldwide brand campaign in 10 years “FOREVER. FASTER. - See The Game Like We Do” with the objective to strengthen PUMA’s ...

Add Yahoo as a preferred source to see more of our stories on Google. If you want to get technical, this isn’t Rihanna’s first go-round with the Puma brand. First partnering with the brand in 2014 as ...

HERZOGENAURACH, Germany--(BUSINESS WIRE)--Sports company PUMA has appointed Julie Legrand (43) as Senior Director Global Brand Strategy. In this position, she will oversee an important part of PUMA’s ...

New beauty drops and fashion launches, from lip plumpers to sneakers and curated retail finds. Read more at straitstimes.com.

The athletic apparel and shoe retailer announced Wednesday that its brand management and marketing operations departments will move from Boston to the company’s headquarters in Herzogenaurach, in ...

Add Yahoo as a preferred source to see more of our stories on Google. Last year marked the 75th anniversary of Puma, one of the world’s largest sportswear brands and one-half of one of the most ...

Havas International led the media planning and buying for the campaign which spans 30 markets, which the company said is its largest campaign ever. Adam&Eve, which won creative duties for the brand ...

Puma on Thursday unveiled its largest global campaign to date and one that sees the sportswear company evolving its brand identity with an eye on long-term, sustainable growth, per details shared with ...

The collection is set to launch on Wednesday.

The Cell Geo 1 features custom burnished leather that develops a unique patina over time.

“Our new global brand campaign is PUMA’s biggest marketing investment ever,” said Richard Teyssier, Vice President Brand and Marketing. “It is the first time that PUMA has one single message – FOREVER ...