Selecting the perfect paint shade for your home is often a popularity contest. While some design enthusiasts play it safe by choosing uncontroversial colors that can make their space look bigger, ...

Kristin is a lead editor at Forbes Home and has nearly a decade of professional experience as a writer and editor. She's previously worked at sites like Talking Points Memo, Insider, Delish, Angi and ...

Sherwin-Williams is no stranger to iconic, best-selling paint colors. But starting last year, the brand began honoring its loneliest hues—the ones that haven’t quite caught on, despite their charm (we ...

Forbes contributors publish independent expert analyses and insights. Terri Williams is a journalist covering housing trends. Sherwin-Williams just announced its Color of the Year – but with a twist.

When it comes to articulating the design zeitgeist, there’s nothing today’s paint brands—Sherwin-Williams included—love more than a good color story. Each year trend forecasters take stock of the ...