Europe is home to some of the world’s most iconic companies. Many started small to quell a single person’s curiosity before exploding into a global phenomenon. As a new resident, stories of big, ...
The MoonSwatch was only the beginning. At least, that’s what Swatch Group CEO Nick Hayek Jr. seems to suggest when quoted in a recent Bloomberg article. When conceiving the MoonSwatch, he also ...
It isn’t hard to perceive that, in the era of climate crisis and COP26, a watch company famed for its use of plastic might not be as shinily advantageous as it once was. Back in 1983, the first Swatch ...
Swatch, the brand that defined cheap plastic watches, has gone eco-friendly with its latest throwback designs. The 1983 is a remake of the original Swatch’s original disposable watch that is made ...
Astrology-themed merchandise may be a hot commodity in the shopping market, but Omega and Swatch’s MoonSwatch collaboration caused actual retail chaos. First released last weekend, the 11-piece ...
Looking to follow up on the staggering success of its Omega MoonSwatch collaboration, Swatch Group has announced its next in-house mashup, the Swatch x Blancpain Scuba Fifty Fathoms, or "Scuba Fifty,” ...
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