Uber is turning the intimate details of how people move and what they order into a new kind of advertising fuel, inviting brands to target campaigns based on riders’ trips and food delivery habits.

Ridie-hailing app Uber is gearing up to introduce in-app eSIM purchases directly through its platform, coupled with enticing offers of free promotional data. Insights gleaned from the code of the Uber ...

NEW YORK (Reuters) - An Uber customer on Friday asked a Manhattan federal judge to overturn an arbitration win for the company in a price-fixing case, arguing that the arbitrator only ruled in Uber's ...

Deciding between Uber or Bolt? This article breaks down everything from cost and ride options to safety and customer service to help you choose the best option. However, due to differences in price ...

Uber would not say if the program will be launched in the U.S. Uber will soon allow customers to book plane tickets directly through its app. The new feature powered by online travel agent Hopper will ...