AI is not a passing trend. We need to look at it as a structural shift in how we conceive and deliver advertising.

While generative AI can match or exceed average human creativity on certain tests, the most creative humans still outperform machines.

When it comes to creative writing, score one for the humans over the machines. For now, anyway. New research finds that ...

Generative AI can support creativity—but only if you use it strategically. Simply giving people access to AI tools doesn’t guarantee better ideas. What matters is how thoughtfully they engage with the ...

In 2025, digital advertising no longer runs on guesswork or static targeting rules. The rise of AI-powered predictive creative optimization is rewriting how brands capture attention in a crowded ...

Katelyn is a writer with CNET covering artificial intelligence, including chatbots, image and video generators. Her work explores how new AI technology is infiltrating our lives, shaping the content ...

As a crop of designers settle into new roles, how they interact with tech teams, and their stance on AI’s role in creativity, ...

What if you could cut hours of tedious work from your creative process while unlocking entirely new possibilities? From designing intricate visuals to crafting immersive soundscapes, artificial ...

The 3D Print Generator and 3D Model Viewer are available immediately for all Creative Fabrica’s AI Studio users. To try it out for free and start shaping your ideas, visit ...